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Amazon Buyer-Seller Messages: All You Need to Know

Amazon’s on-site buyer-seller messages are one of the few options for buyers to contact a seller. No wonder Amazon marketplace tries to make this interaction as easy as possible and constantly releases new updates. But if you feel like you need info on updates to message right, this article will be helpful. So read on to keep up-to-date with changes and find answers to your questions with SageMailer.

How To View Messages On Amazon

If you are a newbie, you probably want to start with the basics, and one of them is how to check messages on Amazon. So let’s just cut to the chase. Firstly, you need to log in to the website. Then go straight to the right corner of the screen, where you can find the dropdown menu. The second step is choosing the ‘Your account’ option. After that, you need to open the ‘Email, messages, and ads’ section and click on ‘Message Center.’ Well done!

It’s crucial to mention that customer service keeps the chatting history as long as your account is active. It means you can contact anyone anytime. The next question is what to do if you want to reach Amazon buyers? Nothing is easier. But the buyer-seller messages option can help you. It’s enough to open the Order dropdown menu and click on ‘Manage Orders.’ And the final touch would be selecting the buyer’s name and writing in a new window.

Amazon Messages – Recent Changes and Their Purpose

Back in 2020, Amazon announced some updates, and many users are still not comfortable around it so far. But it’s essential to know these new policies to be compliant and not put your account at risk. They are in place to create a safe environment within a system and aim to make permitted messages simple, functional, and clean.

A large group of messages on-site is called proactive. It’s how we name Amazon seller messages not initiated by a buyer. Let’s talk over the details since Amazon did make a lot of changes to these messages. Following system rules, they have several requirements. Messages sent from the seller account must be written in the buyer’s language of preference and include order ID. Furthermore, the seller has only 30 days period to mail a customer.

What is the purpose of these limits? First, the platform does its best to protect buyers from cheating and abuse. Also, the changes make selling on Amazon open and transparent. However, sellers can still use messages to settle an order fulfillment issue, request info to complete an order, and more.

Did changes affect buyers’ messages much? The answer is no. Every buyer can message before or after placing an order. So let’s figure out how to buyer-seller messages on Amazon? It’s one of the most frequently asked questions. If you haven’t placed an order yet, select the vendor’s name on the product detail page. The next step is clicking on the ‘Ask a question option and filling out the form. And voila, you made it.

What is the action plan for those who already made an order? It looks simple too. The buyer needs to go to the ‘Your orders’ page and click through the ‘Problem with order’ option. Then, all that’s left for you to do is choose your topic and finally contact the seller.

Amazon Seller Information – What is Against the Rules?

Before we dig into the rules, let’s find out the main reason for all the restrictions. It’s rather apparent. Amazon doesn’t want users to divert attention away from the site. That’s why it bans any links to personal web resources and attachments. Though, there can be an exception for some files sent with emails. Next, we talk about instructions, warranties, and invoices. By the way, external links and even a URL on the logo are under the ban too.

It is not allowed to use:

  • pixels or pictures;
  • emojis and GIFs;
  • grammar and spelling errors.

With these restrictions, Amazon tries to keep buyer-seller messages comfortable. The recent buyer-seller messages update also clarified non-permitted. Sellers can’t contact the buyer with thank-you emails or assistance offers in the case when something went wrong. Why is that happening? Many sellers are saying: “If you have any issues, please contact us.” The thing is, Amazon considers if-then statements as ones that divert attention. So this way, the platform protects buyers and tries to be as transparent as possible. Incentivization for positive reviews, requests for comments removal, or repeated feedback requests are also against the rules now.

Final Thoughts

Amazon constantly updates its rules and policies in the case to protect its customers. So if you’re a seller on the platform, you’d better be familiar with all the updates that can affect your ability to sell. One of the most recent essential updates refers to Buyer-Seller Messages. We recommend you check this article to check if you are still compliant with Amazon rules.

Are you doing something from the list above? After all, the buyer-seller messages service is still effective, and there are many options to use it effectively. Sellers can send customized messages, including attachments, and automate things with the help of different tools such as feedback automation software. However, always remember that your messages should comply with Amazon rules. It can lead to messaging restrictions and suspension of selling privileges.

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