Are you interested in strategic planning jobs? If so, you are in the right place. Strategic planning is a critical component of any successful business or organization, and it involves creating a roadmap to guide a company’s future direction and success.

This article will provide insight into the world of strategic planning jobs, including job descriptions, skills, salaries, and more.

What Is Strategic Planning?

person writing on notebook

Strategic planning is the process of defining an organization’s direction and allocating resources toward achieving the goals of the organization. It involves the creation of a strategic plan, a document that outlines the organization’s mission, vision, and goals. The strategic plan sets a framework for decision-making and establishes a clear direction for the organization to follow.

We will go through the following topics:

  1. The average strategic planner salary
  2. Strategic planner job description: Roles and Responsibilities
  3. Critical elements in the strategic planning process
  4. What is the purpose of strategic planning?
  5. What are the strategic planning goals?
  6. Critical strategic planning skills

The Average Strategic Planner Salary

According to the Bureau of Labor Statistics, the median annual wage for management analysts, including strategic planners, was $87,660 in May 2020. GlassDoor estimates the average salary for strategic planning jobs is $85,792 per year as of February 2023.

However, a strategic planner salary can vary widely depending on the industry, location, and experience level.

Strategic Planner Job Description: Roles And Responsibilities

They are responsible for developing and implementing strategic plans to guide an organization’s direction and success. The strategic planner job description/duties may include the following:

  • Conducting research and analysis to identify trends and opportunities in the industry.
  • Defining the organization’s mission, vision, and values.
  • Setting strategic goals and objectives.
  • Developing action plans to achieve those goals.
  • Monitoring and evaluating progress towards those goals.
  • Communicating the strategic plan to stakeholders, including employees, customers, and investors.
  • Adapting the strategic plan to respond to industry or business environment changes.

Critical Elements In The Strategic Planning Process


The strategic planning process involves several steps, including:

  • Defining the organization’s mission, vision, and values.
  • Conducting a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).
  • Setting strategic goals and objectives.
  • Developing action plans to achieve those goals.
  • Monitoring and evaluating progress towards those goals.

Critical Strategic Planning Skills

Successful strategic planners possess a range of skills, including:

  • Analytical skills: The ability to analyze data and information to identify trends and opportunities.
  • Strategic thinking: The ability to think critically and develop long-term plans.
  • Communication skills: The ability to communicate complex information to various stakeholders.
  • Leadership skills: Leading and inspiring teams to achieve strategic goals.
  • Project management skills: Managing complex projects with multiple stakeholders and timelines.
  • Adaptability: The ability to respond to changes in the business environment and adapt the strategic plan as needed.

Successful strategic planning skills are a set that allows one to analyze data, think critically, communicate effectively, lead teams, manage projects, and adapt to change. These skills are essential for developing and implementing effective strategic plans that help organizations achieve long-term goals.

By cultivating the necessary skills, strategic planners can become valuable assets to their organizations and contribute to their success.

What Is The Purpose Of Strategic Planning?


The purpose of strategic planning is to set an organization’s direction and vision, establish priorities, and allocate resources to pursue its goals. It provides a clear framework for decision-making, ensuring that all decisions align with the organization’s overall vision and goals.

Strategic planning also helps organizations adapt to changes in their environment, enabling them to stay relevant and competitive in their industry.

What Are The Strategic Planning Goals?

Strategic planning goals refer to the long-term objectives that an organization aims to achieve through its strategic planning process. These goals are typically defined in a way that aligns with the organization’s vision and mission and is designed to guide decision-making and resource allocation over an extended period.

Effective strategic planning goals should be specific, measurable, attainable, relevant, and time-bound (SMART) and consider market trends, competition, and internal capabilities.

By setting clear strategic planning goals, organizations can establish a roadmap for success and ensure that everyone within the organization is working towards the same vision.

Frequently Asked Questions


Who Performs Strategic Planning?

Strategic planning is typically performed by senior management or executive teams within an organization. These individuals are responsible for setting the organization’s direction and ensuring all decisions align with the overall vision and goals.

However, there may be specific roles within an organization dedicated to strategic planning, such as strategic planners or strategic planning analysts.

What Is A Strategic Plan In Business?

A strategic plan in business is a long-term plan that outlines an organization’s goals, objectives, and actions to achieve its mission and vision. It is a comprehensive document typically covering three to five years and providing a roadmap for the organization’s future direction.

Why Is Strategic Planning Important?

Strategic planning is essential for several reasons, including the following:

  • Provides a clear direction
  • Helps to identify opportunities and threats
  • Aligns resources
  • Increases accountability
  • Enhances decision-making

How Do I Start A Career In Strategic Planning?

Starting a career in strategic planning typically requires a combination of education and experience. Many strategic planners hold a bachelor’s or master’s degree in business administration, management, or a related field. However, other areas of study, such as economics, finance, or marketing, may also be relevant.

Networking with professionals in the industry and pursuing professional development opportunities, such as certifications or additional education, can also help individuals start and advance their careers in strategic planning.

Is Strategic Planning A Good Career?

Yes, strategic planning jobs are rewarding and fulfilling careers for individuals who enjoy analyzing data, thinking critically and developing long-term plans.

Strategic planners play a critical role in guiding the direction and success of an organization, making it a high-impact career.

Is Strategic Planning Hard?

Strategic planning jobs can be challenging, but with challenges come opportunities for growth and development. Strategic planning requires various skills, including analytical thinking, communication, leadership, and adaptability. It also involves working with a range of stakeholders and managing complex projects with multiple timelines.

While challenging, strategic planning can be a rewarding career for individuals who enjoy problem-solving and positively impacting their organization.

Is Strategic Planning Part Of Marketing?

While strategic planning and marketing may seem related, they are different. Strategic planning involves developing a long-term plan to guide the organization’s direction, while marketing is focused on promoting and selling products or services. However, marketing goals and strategies are often integrated into the overall strategic plan, as they play a critical role in achieving the organization’s goals.

Strategic planners are critical in defining the organization’s vision and direction, setting priorities, and allocating resources to achieve its goals.

By understanding the strategic planning process, job descriptions, skills required, salaries, and career opportunities, individuals can make an informed decision about pursuing a career in strategic planning. If you are interested in strategic planning jobs, start exploring the possibilities today.

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