It doesn’t matter what you do in your start-up, if you are involved with technology at all you need to utilize all the tech services that you can get your hands on. Even if you are working in a very particular type of tech, to improve your business and market to the right people there are plenty of other companies you should work with to fill the gaps in your strategy. Below are five tech services that every start-up should use to expand your business and boost your reach.

5 Best Tech Services for Start-Up


Visual Content

If you don’t know what search engine optimization (SEO) is, now is the time to learn. SEO is the practice of using keywords, hyperlinks, blogs, and metadata to boost the traffic on specific pages. With the right SEO strategy, you can make your website pop up at the top of search engines like Google.

You need unique keywords that you can also utilize in your marketing strategy. You should optimize your website with SEO, use hashtags on social media, and post blog content frequently. SEO is a dynamic aspect of technology. When you are looking to market to specific people, you should utilize SEO to land high on search engines for specific keywords that those people will type into Google, Bing, and others.

Data Mapping & Analysis

Data is one of the most valuable resources in the world. It has become extremely precious to much of the tech world. This is because a lot of money can be made from analyzing data. If you are a company that receives data from your customers, you should be storing and analyzing it if possible.

One service that you should use to streamline your data storage and use of it is automated data mapping. With automated mapping, you don’t have to constantly worry about the digital information. This will help you, especially when you don’t know exactly what to do with the data. Eventually, you will need the data and if you sell it, you could make a lot of money on the data you have.

The Cloud

Cloud Computing, Explained What Is the Cloud and How Does It Work

Another useful tech service is the Cloud. There are plenty of Cloud services where you can securely store data, files, and other types of digital information. Outsourcing many digital files, images, graphs, documents, information, and data can save you a lot of money. It can also help you keep the information secure because these services typically have an incredible IT team. Your own IT team can focus on keeping your network safe. Whatever business you’re in, Cloud services can really come in handy. Depending on the company, you can alleviate some of the pressure and focus on the things that really matter to you.

Artificial Intelligence (AI)

Your business might not need artificial intelligence (AI) yet, but it could become very useful in the future. AI is the ability for machines to teach themselves new things. While you are busy with day-to-day operations, your computers could be revolutionizing your business model and innovations.

From chatbots to creating new algorithms, AI will be used in just about every tech business of the future. Of course, we have a long way to go to bring AI technology to the masses, but the technology already exists, and it works. Whether you’re in social media, have created an app, or are working with tech accessories, AI is a part of the technology business every company should be interested in utilizing.

Avoid Social Media

Social Media

Even if you’re in the business of tech, social media may not be your thing. Therefore, you should either hire someone full time to take care of your social media pages or contract a company to provide specific services every so often. The people who are good at social media excel at it. You need someone to be on the various social media sites promoting, engaging, and posting all day long for five days a week at least. It is yet another crucial tech service you need to use.

When you’re in technology, understanding every facet of it is instrumental. You may not have to use all these services, but you should do your research regardless. Only then will you know how to use all these tools in tandem to expand your business and create new opportunities for everyone involved.

Ryan Beitler is a technology writer who has been published on a variety of websites.

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